José Graterol Designs
Our Process
Discuss, Draft, Design & Deliver
José Graterol Designs is a high-quality, luxury, boutique-oriented floral and event designer, producer and planner of personal experiences. Our weddings, galas and events are original, inventive and completely custom-designed. Executed with perfection, our events are known for their excellence in design and countless touch points in the detailing of each area in the event. It all begins with our custom collaborative process.

Discuss, Draft, Design & Deliver
- to us process is everything.
We value integrity, creativity, originality and excellence in service and design from concept to reality. Press play below and watch as José Graterol Designs transforms St. Regis Bal Harbour Resort in Miami into Kara & Robin’s dream wedding celebration.

Discuss
Our collaborative process to create a stunning event requires four steps. The first step will be to meet. It’s our job now to listen. We want to discover and respect your visions, stories and dreams for your custom event.
01

Draft
Next, we will take all you have shared with us and draft custom concepts for you to review. This includes hand-drawn floor plans with innovative layers to develop into exciting ideas. As each client is unique, so are our designs.
02

Design
During this stage we will transition from concept to composition. We will work together to refine our ideas into concrete layouts. An actual tablescape will be prepared and presented to you for approval and we will decide on all the final details and touches.
03

Deliver
José Graterol Designs will produce your event with our unparalleled White Glove service. José selects a team of the best industry experts to produce your ultra-personal, innovative experience. All the details will be presented with meticulous perfection. Our ”Perfection-In-Execution“ guarantee ensures you will have the experience you envisioned in your dreams.
04
Our Philosophy

Our logo is based on the Inca Cross. All of the elements in this geometric symbol relate to everything José imparts in his designs: Love, Trust, Connections, Acknowledgement, Protection, Awareness, Happiness, Passion, Expression, Responsibility, Productivity and Truth. José honors the individualism of each client’s personality with original events.